Simplify your style and shopping journey with AI technology

What is GENL?

We understand that fashion isn't just about what you wear, it’s a reflection of who you are.

Simplicity

We provide a streamlined process of finding and building your unique style with the help of Artificial Intelligence

Empowerment

We encourage the ability to take control of your wardrobe and style choices

Affordability

We value low-cost clothing options from giveaways, mass-market stores, and second-hand markets
Ease your style,
empower your identity

Why make GENL a part of your life?

Let AI simplify your fashion journey, eliminating choice overload
Express your individuality with confidence by letting AI recommendations inspire your creativity
Shop with a clear conscience and stand-out style, aligned with today's values

The Founding Team

GENL is the brainchild of Harbour.Space students in Barcelona

Aleksandra Medvedeva

Chief Executive Officer
Aleksandra is a data scientist with a passion for generative neural networks. She has experience in NLP and some image-generative tasks. Currently, she is doing her master's degree in data science having a computer science background.  

Md Abuzar

Chief Technology Officer
He is a Machine Learning Engineer hailing from India. He is having 5 years of experience in ML and Software development. He is a data science student in Harbour Space.

Red Rivera

Chief Product Officer
Red is a self-taught Product Designer and No-code Web Developer from the Philippines. She has worked in Fintech, Foodtech, and Proptech and is now pursuing a Master's in Interaction Design to improve her craft and innovate tech solutions with peers around the world.

Gautam Kanthala

Chief Design Officer
Gautam is a graphic designer with over 5 years of experience. He has worked with clients in the F&B industry as well as retail and education sector. Currently, he is pursuing his master’s in Interaction design from Harbour Space.

Olga Sukhoveiko

Chief Marketing Officer
Olga is a marketer with a journalist background from Russia. She just completed her Master’s degree in Digital Marketing and is passionate about making the world a better place through technologies and power of words.

Nikolai Terenia

Lead Developer
Nikolai Terenia is a young Computer Scientist from Belarus. Just finished his secondary education in Computer Science and physics. Passionate about full-stack web-development. Currently, he is doing his Bachelor’s degree in Computer Science.

Samuel Suárez

Lead Developer
Samuel Suárez is a Computer Scientist hailing from Cuba. Passionate about competitive programming and frontend development, with over 5 years of experience in the field. He is currently doing his master’s degree in Frontend Development at Harbour Space.
Interested in joining the team or collaborating together?

Send us an email!
We'd love to hear from you.
Contact Team